The Adidas Originals x BAPE Collaboration: Blurring the Lines Between Fashion and the Digital World

The Adidas Originals x BAPE Collaboration: Blurring the Lines Between Fashion and the Digital World

In a fascinating fusion of fashion and technology, Adidas Originals and BAPE have joined forces to unveil a limited-edition sneaker collaboration known as the Triple-White Forum 84 BAPE Low. This collaboration not only takes place in the physical realm but also extends into the digital domain with the creation of a “digital twin” NFT version of the sneakers, which can potentially be worn in the metaverse.

A Breakthrough Auction Format for NFT-driven Drops

Supported by the Adidas /// Studio (Three Stripes Studio), this collaboration introduces an innovative auction format for an NFT-driven drop. The auction will revolve around redeemable NFTs through the Adidas Collect platform, marking the first time that Adidas has implemented such a method.

Aesthetics and Symbolism of the Sneakers

The Triple-White Forum 84 BAPE Low sneakers showcase BAPE’s iconic imagery with a shooting star motif embossed on the lateral upper, as well as the “A Bathing Ape” logo in metallic silver foil. Departing from their traditional camouflage iterations, these sneakers embody a white colorway that ties into a captivating narrative centered around a “pristine laundrette, located in the heart of a mysterious desert.”

Each pair of sneakers is equipped with an NFC chip strategically placed in the left tongue. When scanned with a smartphone, this chip grants the owner access to the NFT-based certificate of authenticity. Additionally, owners will receive a “digital twin” Ethereum NFT that is “interoperable” with Adidas’ ALTS avatar project. This groundbreaking feature allows owners to wear their sneakers not only in the physical world but also in the metaverse.

The Exclusive NFT Auction

The Adidas Originals x BAPE “Fresh Forum” access pass NFT auction is set to commence on August 22 and will run for 72 hours until August 25. Throughout this auction, only 100 Ethereum NFTs, corresponding to one of 100 pairs of sneakers, will be made available to the public. Bidders who hold Adidas’ 2,298 ALT[er] Ego “Soles” and members of the BAPE: (B)APETAVERSE community will enjoy a 10% premium added to their bidding price, granting them a bidder advantage.

The Bidding Process

Prospective purchasers can place bids based on their shoe size. While only one active bid per size is allowed at any given time, bidders can submit multiple bids. Bidding starts at 0.3 ETH, which amounts to approximately $550 at present, and there is no maximum bid limit. This open bidding system ensures that anyone has the opportunity to partake in this extraordinary collaboration.

Converting NFTs into Physical and Digital Assets

The 100 winners of the Adidas Originals x BAPE NFT auction will have the option to burn their tokens to redeem both the physical sneakers and the digital twin starting on September 26 via Adidas Collect. Shipping of the physical sneakers is scheduled to commence in October. This redemption process allows the lucky winners to experience the best of both worlds, bridging the gap between physical fashion and the digital landscape.

The Adidas Originals x BAPE collaboration signifies a significant step toward the integration of fashion with the digital world. By offering physical sneakers and their digital twins, these two iconic brands are exploring new avenues in the rapidly evolving landscape of NFTs and the metaverse. This collaboration, which also serves as the third part of a series commemorating BAPE’s 30th anniversary, demonstrates the ongoing synergy and harmonious relationship between these influential brands. As the boundaries between the physical and digital realms continue to blur, collaborations like this one are expected to become more prevalent, providing consumers with fresh and innovative ways to engage with their favorite brands.


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